Adrienne and Stephanie, sisters + co-founders, founded How to be a Redhead in 2011. The mission is to empower redheads to feel confident, look amazing and rock their beauty. The brand encompasses the H2BAR Box, a monthly and quarterly beauty subscription box for redheads, and an e-commerce store. Check out the first drop of the H2BAR makeup line, a tinted redhead eyebrow gel called Finally Have Brows®. Redheads are calling Finally Have Brows® "magical", "flabbergasted by the results" and "miraculous".