Established in 1993, Merlin Cycles are one of the longest running online bike stores in the UK. Since our early days we have had an enviable reputation among cyclists for stocking a massive range of cycling equipment and offering it at great prices. Merlin Cycles was initially a mail order business started by John Moss in the spare bedroom of his house, a few months later we opened our first shop premises. Since then the business has gone from strength to strength, we now design and develop our own bikes, have a store, a warehouse and offices and distribute bikes and accessories across the globe! We pride ourselves on choice, price and customer service. These are the core values at Merlin Cycles. If the customers happy, we’re happy.