Thank you for your interest in ZYN. ZYN comes from the word "zyndagy," which means LIFE for over 1 billion people in South Asia. The ZYN "aha" moment occurred during a family trip to Pakistan in November 2016 with our parents. After the long plane ride to Islamabad, our elderly, diabetic father suffered from sudden and severe diabetic nerve pain (neuropathy) in his foot, to the point where he couldn't walk. Our aunt made a paste with Turmeric powder and olive oil and applied it to our father's foot. Within an hour, his pain was completely gone. Natural healing has been a part of our Eastern culture for over 5000 years. Our family has used ancient, natural remedies for everything from colds, to indigestion, to reducing inflammation. We de... Read more about ZYN.