Website: iplaybaby.com

We pay attention to the baby's perspective and parents' lifestyle priorities in our product development. This process is guided by the principles of child development, health and safety, the natural world, and functionality. Through ongoing research we continually improve our materials and processes. Based on many years of experience, we offer educational information and a range of healthy choices of quality, fun designs that are convenient and affordable. Each product has icons on its packaging to represent these principles.