In September 2008, DL1961 launched in New York City with a mission to create "the perfect fitting jean", using the revolutionary technology XFIT LYCRA®. The collection is designed for those who simply demand more from their denim. Our jeans are crafted from technologically advanced fibers that move 360 degrees. These fabrics make DL jeans the perfect garment to wear 24/7 all while looking effortless, chic and stylish.